Category Archives: Outlook reports

FY’24 SSA Consumer Goods Outlook – Macro headwinds limit growth.

The production of household brand products in the Sub-Saharan African (SSA) region faces a series of challenges within the fast-moving consumer goods (FMCG) sector… Recognizing the escalating macroeconomic challenges, the FMCG sector stands at a pivotal juncture as it approaches 2024. Persistent challenges from 2023, such as inflation and energy supply constraints, are anticipated to...

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FY’24 Macroeconomic Outlook – From tight ropes to turning points

From tight ropes to turning points The global economic landscape in 2024 is painted with mixed hues. While anxieties over inflation and recession linger, whispers of a slowdown in major economies offer some potential relief. However, simmering tensions in the Middle East, particularly between Israel and Hamas, cast a shadow over this fragile optimism… In...

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FY’24 SSA Industrials Outlook – A glimpse of hope

Price hikes offset declining volumes In 2023, the cement industry experienced a decline in volumes attributed to cash shortages, election uncertainties, and prolonged heavy rainfall, which impeded construction activities… . Price cut triggers industry uncertainty In October, BUA Cement made a surprising announcement to reduce the ex-factory price of cement in Nigeria from ₦4,200 to...

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FY’24 SSA Telecoms Outlook: Poised for growth

Poised for growth In the face of prevailing challenges, the telecom industry across our coverage countries in Sub-Saharan Africa has displayed resilience, with mobile money and data emerging as the predominant growth catalysts, aligning with our earlier forecasts. While penetration rates vary across markets, noticeable gaps persist in each, prompting telcos to proactively address these...

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FY’24 Banking Outlook: Core banking to drive growth

Core banking to drive growth  2023 was a challenging year for the banking sector globally, as the sector suffered from the fallout of regional banks in the U.S amid tighter monetary policies, confluence of geopolitical tensions, economic uncertainties, and technological advancements. However, SSA banks proved resilient amid headwinds, with Nigerian banks leading the pack, owing...

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FY’24 Nigeria Agriculture Outlook: A thorny path to harvest

A thorny path to harvest The Nigerian agricultural sector has been grappling with legacy issues and declining productivity which were further worsened by ongoing geopolitical tensions. However, with strategic policy implementation and intra African trade opportunities, there is potential for growth. The realization of these prospects faces obstacles, particularly the lack of infrastructural development in...

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